Pop culture specialty retail brand
ABOUT X11

KK GROUP launched its fourth brand "X11" in 2020. As a global trendy retail brand for hip and fun culture, "X11" has always been at the forefront of innovation in the industry with the first shop opening in Shanghai in July 2020, which followed by a 1,000 sq ft flagship shop in Guangzhou in October.

In May 2021, the new "X11" flagship shop opened in Shanghai, Chengdu, Dongguan, Wuhan and Shenyang at the same time, covering over 4,000 SKUs in 13 sub-categories, such as handicrafts, BJD dolls, assembled models, fine models, quadratic element, books, trendy accessories, trendy creations, blind boxes and art tide games. X11 has been established in South China, East China, Central China, Southwest China and Northeast China, and has become the largest and most popular new landmark for trendy toys in the region and beyond.

FEATURES
THE COLORIST 调色师
「X11」—— Pop culture specialty retail brand
As the fourth brand launched by KK GROUP in January, 2020, [X11], the domestic first global trendy product collection brand, has always been at the forefront of the industry with its innovation. It has established its first store in July 2020 in Shanghai, followed by the 2.0 flagship store in Guangzhou in October, covering an area of 1,000m2, until May 2021, X11 has iterated into the 3.0 flagship store in less than a year.
X11 X11
A collection of the most popular Toys in the market
13 categories 4000 sku
Statue Series
Statue Series
Designer toy Series
Designer toy Series
BJD Series
BJD Series
Blind Box Series
Blind Box Series
Figure statue Series
Figure statue Series
Assembled toys Series
Assembled toys Series
Gundam toys Series
Gundam toys Series
Boutique Series
Boutique Series
Trendy Accessories
Trendy Accessories
Customize Series
Customize Series
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